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TU Team with LogoTRENDING UP STRATEGY

MARKETING AGENCY SPECIALIZING IN AUTOMATING MARKETING STRATEGIES THAT ATTRACT YOUR IDEAL CUSTOMER

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Trending Up Strategy  was co-founded in 2014 by Benjamin Yaw Engel and Jenna Orrock. The team specializes in helping manufacturers adopt marketing automation. It utilizes a repeatable strategy that is able to automate their sales process just like any other process in their facility - turning their website into their #1 salesperson.

Trending Up can assist with both building websites into automated sales machines and fueling those sales machines with the business owner's knowledge - the answers to the common questions found in their sales process. Trending Up now has built websites and strategies that are used by some of today's top global manufacturers. 

The process of website development is extremely, EXTREMELY streamlined and easy. I honestly, and I mean this, could not mention a single problem, issue, or roadblock. Jenna and her team were very patient and helpful. Thinking of our old site to our new, it is like comparing a used Chevy to a brand new Corvette. I am thrilled with the site and the feedback we have gotten.

Norie Frank Hunt, Manufacturing Business Development atThe EF Precision Group
Jenna

JENNA ORROCK

Director of Sales and Marketing

Jenna is a co-founder of Trending Up. Her driving passion is helping MFG businesses become better at sales, marketing, and smart business growth. She regularly speaks at engagements such as business associations to educate business owners on this very topic. Jenna's entrepreneurial spirit and adrenaline-filled personality fuel her success. She bleeds green and gold during football season, loves to travel, raft, fish, snowboard & hunt.

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BRIAN BZDAWKA

Creative Director

Brian is the Creative Director at Trending Up. He has a smokin' hot wife and three awesome kids. When he's not designing graphics, creating videos and working on marketing strategies, Brian enjoys drawing his favorite movie scenes, eating breakfast food and being nice.

Ben Author

BENJAMIN YAW ENGEL

CEO / President

Ben's past experience includes the co-ownership and presidency of an overhead door, loading dock and window distributer, and portfolio company management and financial modeling with a private equity fund focused on buyouts and providing growth capital to small business and low middle market companies. He is a lifelong learner, lover of music, and coach to his kids and other business professionals, especially entrepreneurs.

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